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 Craig
Falk is the owner of Craig Cares, a Roseville,
California, company that
provides caregivers to elderly who are still living in their own
homes. His compassion, patience, and integrity are well suited to
the challenges of home care.
He focuses on treating his caregivers
and office staff with respect, generosity, and appreciation so that
they can provide Craig Cares clients with the best home care
possible.
Prior to founding Craig Cares in 2002,
Craig worked for Cardinal Health in Folsom, California for 11 years.
His work with Cardinal included extensive business travel. In fact,
Craig had traveled to all 50 US states by the time he was 30.
While at Cardinal, Craig managed teams
of up to 30 professionals. While he loved Cardinal and his work
there, Craig always wanted to have his own business and choose Home
Care after asking friends what services were needed in the
Sacramento area.
After over six months of rigorous
research, Craig wrote a detailed business plan, and launched the
business. During the first week, Craig hired a consultant, Ginny
Kenyon, R.N., who worked with him side by side to get started on the
right track.
Craig Cares provided service to its
first client the following week. The company has grown steadily with
over 80 active caregivers while providing service to over 350
clients since 2002. Craig loves working with seniors and those who
share that love.
In 2006, Craig Cares was awarded the
Entrepreneur of the Year award by the Roseville Chamber of Commerce.
Craig received his Bachelor’s Degree from California State
University, Chico and his Master’s Degree from San Francisco State
University.
Craig lives with his lovely wife and
two very active boys in Roseville. |
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